30924
Missing disclosure language
Fix. Put four things next to the checkbox, what messages they will get, how often, "Message and data rates may apply," and "Reply STOP to opt out" (add "Reply HELP for help").
A2P 10DLC · HighLevel Trust Center
Every rejection code, translated into the actual fix.
The text Trust Center shows you is not always the same thing as the fix. This is each code, what the vetter actually objected to, and what to change before you resubmit. Checked line by line against HighLevel's own help articles on campaign rejections and pre-submission validation, September 2026.
Two rules before anything else. Fix every reason listed on the rejection before you resubmit; two reasons, fix one, resubmit, is a third rejection and another vetting fee. And if your code is in the last section, stop resubmitting. Nothing on the form changes that answer.
Fixable
Consent and opt-in (the most common class)
30925
No checkbox, or checkbox pre-checked
Fix. An SMS consent checkbox, unchecked by default.
30923
Consent buried in mandatory terms
Fix. SMS opt-in must be separate and optional; the person must be able to decline texts and still get the service.
30931
No way to decline
Fix. An explicit skip/decline or an unchecked box; one button cannot grant everything.
30913
Marketing consent bundled with transactional
Fix. Separate promo opt-in from appointment/ account messages, or state you only send transactional.
30917
Multiple opt-in methods listed, not all described
Fix. Describe every method in the flow.
30909
Call-to-action / message flow cannot be verified
Fix. Give the full CTA, every consent method, and hosted screenshots if the form is behind a login.
30932
Privacy policy shares opt-in data with third parties
Fix. Add the sentence that mobile information will not be shared with third parties or affiliates for marketing/promotional purposes.
Fixable
Website
30919
Not enough business information
Fix. Company name, what you do, contact info, privacy policy, and a mention of the SMS program on the page.
30920
Website is just a form
Fix. Business name, description, and contact info around the form.
30921
Website requires login
Fix. A public page describing the business and the messaging program.
30922
URL non-functional or non-standard
Fix. A working standard URL; if pre-launch, say so and attach screenshots.
Fixable
Identity
30914
Sole-prop content does not match registered name
Fix. Campaign, samples, and website must all use the registered name.
30915
Registered as sole prop but using a corporate name
Fix. Re-register as a Standard brand with the EIN.
30918
DBA does not match legal name
Fix. Add the DBA to the brand registration.
30926
Campaign references multiple companies
Fix. One campaign per brand.
30927
Opt-in evidence shows a different company
Fix. The form and screenshots must match the registered brand name exactly.
30971
Personal email domain
Fix. Name@yourbusiness.com, not Gmail/Yahoo.
30972
Contact is not an authorized representative
Fix. The client's owner or officer, not the agency, not the freelancer.
Fixable
Use case and content
30910
Non-English fields
Fix. English, with translations alongside any non-English samples.
30911
Copy-pasted identical text across fields/samples
Fix. Every field and sample distinct.
30912
Looks like person-to-person, not A2P
Fix. Describe the software that triggers the message and the benefit to the recipient.
30916
Lead generation vs nurture mismatch
Fix. "generation" is new leads, "nurture" is existing.
30928
Social influencer use case
Fix. Register the business entity, use a standard use case.
30929
Emergency alerts not permitted on 10DLC
Fix. Contact support for alternatives.
30930
Brand at the 100-campaign limit
Fix. Deregister unused campaigns.
Permanent
Not fixable. Stop resubmitting.
Nothing on the form changes these. Every resubmission is another vetting fee for the same answer. The only fix is restructuring what the client actually sends, and sometimes there is no fix.
30953-30958
SHAFT: sex/adult, hate, alcohol without age gate, firearms, tobacco/vape
30940-30952
Disallowed: cannabis/CBD, prescription drugs, payday/high-risk loans, debt collection, gambling, sweepstakes, crypto, MLM, non-compliant use cases (including third-party/affiliate lead generation)
30959-30964
High risk: fraud, phishing, high-risk domain, deceptive marketing, public URL shorteners (bit.ly etc.), HTTP (non-HTTPS) URLs
Process
Three things people get wrong after the fix
The authorized representative on the brand must be the client's owner or officer, never the agency or the freelancer (30972). The contact email must be on the client's business domain, never Gmail or Yahoo (30971). And the legal name must match the IRS letter character for character, including punctuation, or the brand comes back unverified and the brand fee bills again. HighLevel now runs an AI pre-check on the opt-in URL, privacy policy and terms before submission; it flags document problems and does nothing about identity, use case or sample messages, which is where most of the remaining rejections live.
Doesn't fit any of these?
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